The Backup Plan teams up with American Humane Association
While normally I wouldn’t promote a Jennifer Lopez flick, if even paid to do so, I am doing so because I am always up for a good deed.
In celebration of “The Back-up Plan,” CBS Films announced that they are teaming with the American Humane Association to host a nationwide pet adoption event. Big fat kudos to them! Read more after the jump.
In the film, Zoe (Lopez) owns Hudson Mutts, a hip Greenwich Village pet boutique that caters to pet adoptions and environmentally friendly, healthy pet care. Her decision to create a socially conscious pet store was inspired by her dog Nuts – a featured character in the film.
CBS Films and American Humane are working with a targeted American Humane member shelter in each of the 12 selected markets to organize the pet adoption events. Check out here for more information on how you can get involved.
“The Back-up Plan” will debut in US theaters on April 23, 2010. Will you be checking it out?
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